Solar and energy-storage installation specialist, EmPower Solar focuses on residential and commercial applications in New York City, Long Island, and Westchester. After five years under SunPower Corporation's co-branded dealership network, EmPower Solar became New York's leader in solar energy, and made the strategic decision to return to their roots. While maintaining strong ongoing partnerships, they were able to diversify their product offering to a include a wider range of high quality solar technology.

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The complete branding suite, including corporate style guide, template collections, and digital assets, features a central logo mark illustrating the transfer of energy. These movements fluidly occur within electrical circuit networks, and within our galaxy, from sun to earth. This "ring of power" represents a lens into the unseen world of science at work on a molecular level, making life as we know it possible and sustainable for future generations.

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Credits

Brand/Creative Director: Alana Giordano

Art Director: BobbiJo McCauley

Graphic Designer: Taylor Schultz